Mega Event 2025

Date: 20-21 May, Dublin
Location: Dublin, Ireland
Delegates: 500+
Attend: REGISTER NOW! Pricing: Merchants, Airlines, Hotels & OTA´s: $299 USD  / Vendors: $1699 USD (Until Friday 2 of May)

Lead Sponsor

IDData

Loyalty Programs, and especially co-branded credit card revenues, as well as Ancillary incomes, are many airline and travel companies’ top profit centers. Mega Event 2025 is the place to gain the best practices and contacts related to these areas. The theme for 2025’s conference is: Revenue, Retail and Results.

Mega Event 2025 is being held concurrently with Airline Information’s Airline & Travel Payments Summit 2025 (ATPS) and the Loyalty Security Alliance Spring Conference 2025, so it’s expected to sell-out in advance. Register now to get a place!

If you might have interest in speaking at this event, please click the link here Michael Smith or email direct at speaking@aiconnects.us.

With so much going on for airlines, hotels and travel companies in loyalty, ancillary and co-brands there is lots to debate and discuss!  Everyone is chasing increasing revenues and retailing is a key part to achieve that – but, who is doing it well and what are the associated results?  From NDC to One Order, it is a fast changing environment and here are just a few of the areas that we’ll be covering:

  • AI, Machine Learning and Big Data – what are they and who is actually using them to deliver results now?
  • Personalisation – the holy grail for modern retailing but, beyond seat and meal choices is it all talk?
  • Dynamic Pricing and Bundling – both cash and redemption prices are more and more subject to using big data, but will the regulators come calling?
  • Modern Offer and Order Management – is NDC working and what hope is there for One Order?  Can the retailing platforms being offered by numerous vendors actually deliver and do they move beyond the PSS?
  • Retailing Platforms – much has been promised with the likes of NDC but do the new GDS platforms like SabreMosaic do as they promise?
  • Loyalty and Ancillary meets Payments – loyalty points are an alternative payment method, embedded app payments to make purchasing upgrades, bags and seats are just two areas where getting your payment strategy is meeting Loyalty and Ancillaries.   Delegates at Mega 2025 will get a chance to gain an insight into these critical areas both on the Mega Agenda and by being able to choose to attend session at the Airline and Travel Payment Summit (ATPS) running alongside Mega 2025

If you are interested in sharing your company’s insights in to any of these (or other relevant) topics.  Please email the Conference Chairman, by clicking here: Michael Smith or by emailing at speaking@aiconnects.us.

Sponsors of combined Dublin Conferences

Venue

Crowne_Plaza_logo.svg

The venue for this event is the conference centre at the Crowne Plaza Dublin Airport in Santry Park in Dublin.

Special Price of €239 (includes taxes and breakfast)

Venue for Mega & ATPS 2025:

Crowne Plaza Dublin Airport
Northwood Park, Santry Demesne, Dublin, D09 KN66, Ireland
Phone: +35318628888

Agenda

Day 1
20 May 2025

 

12:30pm – 2:00pm

Registration

2:00pm – 2:30pm

ChatGPT, AI, Machine Learning And Big Data | Everything you need to know for airlines & travel

We’ve all heard of them. We all know a bit about them, but what beyond the hype are they? Everything you wanted to know, explained in a relevant way!

– Kevin O’Shaughnessy, CEO, CityHook

 

2:30pm – 3:00pm

What the “cloud” is and how it can benefit your business

Tedd Evers, Global Partner Leader Travel & Hospitality, Amazon Web Services

3:00pm – 3:30pm

Loyalty, Ancillaries, Payments and Fraud | Implications of these topics converging

Phil Shelper, CEO, Loyalty & Reward Co and Author of Loyalty Programs, The Complete Guide (invited)

3:30pm – 4:10pm

Discover351x167

Coffee Break Sponsored by Discover

4:10pm – 5:00pm

The Famous Airline Information Lions’ Den | Product Pitching Competition

Back by popular demand the Lions’ Den new products and service pitching contest returns to Mega 2025 and ATPS.  The session is for innovative start-ups (or brand new products from established players) who pitch for 5 minutes each.  Then take 5 minutes of questions from our experienced judges. Judges will choose which they believe is the best product, while the audience will choose the most entertaining pitch.

This is a paid for pitching session and it is a popular option selling out in previous years.

If you have a product that you would like to pitch, please email MSmith@AiConnects.us or speaking@AiConnects.us for more details.

Ringmaster and Lions (Judges)

Pauline Egan, Business Advisor & former Head of Marketing for Royal Bank of Canada/British Airways joint venture (Chief Judge)

Pitchers

– Leeway

– Luggit (invited)

….others to be announced

6:00pm – 8:00pm

Travel-Massive

Welcome Reception in Association with Travel Massive

Day 2
21 May 2025

09:00am – 09:30am

Case Study:  Using AI to maximise ancillary revenue

– Eduardo Rivas, Advanced Analytics Team Leader, LATAM Airlines (invited)
– Joaquin Perez, Senior Data Scientist, LATAM Airlines (invited)

Hover for ATPS Tracks

9:30am – 10:00am

Who’s getting it right in airline retail and ancillary revenue?

– Jay Sorensen, President, IdeasWorksCompany

Hover for ATPS Tracks

10:00am – 10:30am

Practical Use Case for AI for airlines

Peter Marriott, Co-founder, Dataiera (invited)

Hover for ATPS Tracks

10:30am – 11:10am

Coffee Break

Loyalty Track
Ancillary Track

11.10am – 11:40am

Seamless Redemption: Optimising the Order Process to Boost Loyalty Program Satisfaction

Speaker to be announced

Dynamic Bundling: Crafting Irresistible Offers to Maximise Ancillary Revenue

– Andrea Caulfied-Smith, MD Global Business Travel, Advantage Travel Partnership
Aleks Kaczmarek, VP Loyalty, CarTrawler in conversation with
Michael Smith, Board Advisor, AiConnects

Hover for ATPS Tracks

11:40am – 12:00pm

The Regulator’s View: Navigating the Legal Landscape of Modern Loyalty Programs

Speaker to be announced

Order Management Revolution: Streamlining Ancillary Purchases for Enhanced Conversions

Speaker to be announced

Hover for ATPS Tracks

12:00pm – 12:30pm

Mobile-First Loyalty: Engaging Travellers On-the-Go for Maximum Revenue Impact

Speaker to be announced

Partnerships That Pay: Collaborating to Expand Your Ancillary Reach

Max Tremaine, CEO, sherpa and airline client (invited)

Hover for ATPS Tracks

12:30pm – 2:00pm

Lunch

2:00pm – 2:30pm

Loyalty Points as Currency: Revolutionising Payment Strategies for Enhanced Customer Retention

Speaker to be announced

Payment Innovations: Frictionless Purchases Drive Ancillary Sales

James Lloyd, Senior Director International, Juspay and Indigo Airlines

Hover for ATPS Tracks

2:30pm – 3:00pm

Key Drivers of Loyalty Program Revenue Generation

Speaker to be announced

The Power of Data: Using Machine Learning to Predict & Influence Ancillary Purchases

Speaker to be announced

Hover for ATPS Tracks

3:00pm – 3:40pm

Panel Session:  Balancing member engagement with short term program profitability

Moderator

– Sol Zia, Executive Director, Calgary Hotel Association

Panellists to be announced

Panel Session: The State of Airline Retailing:  From NDC, One Order which airlines and travel companies are getting results?

Moderator

Mark Lenahan, Consultant Director, Lenahan Consulting

Panellists

– Ann Cederhall, Consultant, LeapShift
Bryan Porter, Chief Revenue Officer, Datalex (invited)
Veronica Hull, Head of Transformation, Vueling (invited)

Hover for ATPS Tracks

3:40pm – 4:20pm

Coffee Break

4:20pm – 5:00pm

Closing Panel

5:00pm – 6:00pm

Discover351x167

Networking Reception Sponsored by Discover

Companies that have registered for the Dublin event 2025:
Note: Companies will be added as they register!

Accertify Inc.
actuary.aero
Advantage Travel Partnership
Aegean Airlines
Aer Lingus
Aerticket GmbH
Air Europa
Air France KLM
Air India
Amazon Web Services
AMEX GBT
APEXX Global
ARC
arrivia Travel
Bankhawk
Belvera Partners
Best Western Hotels
BICS
Booking.com
British Airways
Calgary Hotel Association
Caravelo
CellPoint Digital
CITYHOOK
Continuum Commerce
Delta Airlines
Discover
Duffel
ECTAA – The European Travel Agents’ and Tour Operators’ Associations
Edgar, Dunn & Company
Elavon/US Bank
Engage People Inc
Etihad Airways
Etraveli group
evervault
Expedia Group
Fexco
Fyorin
Hands In
Head for Points
Hertz
Hilton
Hopper
IAG Loyalty
ID Dataweb
Jet2.com & Jet2holidays
JP Morgan
Juspay
KLM Royal Dutch Airlines
Korapay
lastminute.com
Leeway
LexisNexis Risk Solutions
LOT
Loyalty Partner Solutions
Loyalty Status Co
Lufthansa Systems
Marriott International
Mastercard
Merit Incentives
MONEX FINANCIAL SERVICES LIMITED
MyNetWatchman
Nuvei
Obsidian
Odynn
PCI Proxy by Planet
Pegasus Airlines
Pipl
Planitas
Plusgrade
POINTS
Protect Group
Retail inMotion
Ryanair
S7 Airlines
Sherpa: Easy travel visas
Shift4
Sift
Signifyd
SkyTeam
Smartnumbers
Sparkling Communication
Spirit Airlines
StatusMatch.com
Swiss
Telesign
Transmit Security
Travel FraudGuard
Travel in Motion AG
Travelstart
Travolution
Turkish Airlines
TWAI
UATP
United Airlines
Upgrade
US Bank (Elavon)
VELA Payments
Visa
Vueling Airlines
Widerøe
Worldline
Worldpay
Ypsilon.net

Mega 2025 Hot Topics

  • Maximizing the relationships between Loyalty Programs and Ancillary Departments to drive revenues
  • Loyalty Fraud: Staying ahead of rising ATOs and Mileage Brokering
  • What’s the Next Big Source of Ancillary Revenue?
  • Merchandising Miles & Points: where does Loyalty fit into NDC & ONE Order
  • Leveraging Loyalty Status to Drive Ancillary Revenues
  • Applying Artificial Intelligence & Machine Learning to Drive Ancillary Sales
  • Innovations in Co-Brand: latest best practices for more card-driven Ancillary Revenues
  • Using Loyalty Data for Merchandising and Ancillary Revenue Generation

Are we missing a topic/area that you think needs addressed for the 2025 event?  Please drop an email to Michael Smith, the Conference Chairman so that we can add it!

Sponsorship Hot Items

Logo on Conference Site – Event website logo placement in list of sponsors with hyperlink and on the event app
$1,799 USD or $4,299 with 3 Attendees

Signage at Conference – for 2 vertical or hanging signs/displays in conference rooms
$1,499 USD

Video Interview – Onsite video interview of your participants sent to our database and promoted via Social Media
$2,999 USD

Coffee Break, Lunch or Breakfast Sponsorship – Coffee stations will bear place-cards with your logo & great exposure on the agenda. Includes 1 attendee
$3,999 USD (1 of 3 Coffee Breaks Sold)

Podium Plaque – The conference podium will bear your logo front and center
$1,499 USD (Ancillary room available. Payments, Fraud & Loyalty – Sold)

Post Conference Drinks – An exclusive client networking event featuring a planespotting experience and drinks for 20 guests at the 28 Runways Bar.
$3,499

  • AIRLINE / TRAVEL MERCHANTS

    • $299 – Until Friday 2 of May
    • Payment by Credit Card.
    • Note: Registration prices are $100 additional by bank transfer.

    Register Now!

  • VENDORS, BANKS & FINANCIAL SERVICES

    • $1699 – Until Friday 2 of May
    • Payment by Credit Card.
    • Note: Registration prices are $100 additional by bank transfer.

    Register Now!

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