Mega Event 2024: Loyalty & Ancillary
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Date: 18 June: 2:30pm-5:30pm: Conference
5:30pm-7:30pm: Networking Reception
19 June: 9am-5pm: Conference
5:30pm-6:30pm: Networking Reception
Location: Delta Hotels Downtown Calgary, Canada
Delegates: +200
Register: Register Now Pricing: Airlines/Travel: $149 USD  / Vendors: $999 USD (Until 8 of March)  – Extended by popular request

Register now to secure your place in this event! Last year’s conference sold-out. This year’s is in the same venue and early registrations are heavy.

Join the “Mega Conversation” at Mega Event 2024!

Join us in Calgary, Canada for the “Mega Conversation” at Mega Event 2024!  As travellers return to the skies and our industry starts to recover it has been loyalty programs (especially co-brand card revenues) and ancillary income that has kept many afloat.  There are lots of lessons to learn and that continue to be learnt from sharing best practice – and making connections from leading industry professionals – as part of the presentations and discussion that will happen during “Mega Conversation” at 2024’s Mega Event.

A few of the hot industry topics that will be presented, discussed and debated include:

  • What is AI, and who is using it effectively now?  Can it really change loyalty and ancillary strategies?
  • Big Data is (was?) meant to have revolutionised segmentation and personalisation – who is delivering in the real world?
  • What impact will regulators have on ancillary selling practices?  Will they stop the billion dollar industry with legislation?
  • Taking your co-brand program global – what are the lessons from more regulated markets?
  • Are there new ancillary products to add to your existing mix?  Our Lions’ Den product pitching competition will showcase potential new ones
  • Loyalty meets payments – as more tech companies claim to be able to turn points instantly into cash at point of sale, and more programs over points + cash is this a long term trend or just a passing fad?
  • Are Industry Initiatives like NDC and One Order positive for airlines?

Mega Event is the place to meet industry professionals looking to discover and share best practice.  To update themselves on the likes of AI and how it will (or will not) change loyalty, co-brands and ancillary merchandising.

Scroll down to see the initial conference agenda.

If you are interested in speaking, please send an email to the Event Chairman, Michael Smith by clicking here.

Sponsorships are also available and to get up-to-date details of what is available, please reach out to Airline Information’s Managing Director Christopher Staab for more details. Sponsorship options are also listed here.

Sponsors

Media Partner
RWRDScanada-LogoLock-Black
Tenerity
Loyalty Status Co
Tripgift
iSeatz Logo 2023
Click To View Full Agenda

DAY ONE: Mega Event 2024
Tuesday 18 June

.

1:30pm – 2:00pm

Loyalty-Status-New-SHort
Welcome Coffee & Registration Sponsored by StatusMatch

2:00pm

Michael Smith, Board Advisor, Ai Events
Welcome Remarks from the Chairman

Michael Smith, Board Advisor, Airline Information

2:00pm – 2:40pm

Love, Loyalty, and Lots of Cash – Too good to be true and how long will it last?

Jay Sorensen, President,  IdeaWorksCompany

2:40pm – 3:05pm

What exactly is AI – Big Data by another name?  Everything you wanted to know but didn’t have time to ask!

Speaker to be announced

3:05pm – 3:30pm

Now you know what AI is what are the current use cases and what difference might they make in the future?

Speaker to be announced

3:30pm – 4:00pm

Coffee Break & Networking

4:00pm – 5:00pm

Panel Discussion:  Will industry initiatives like NDC and One Order make any difference to ancillary merchandising strategies?

Moderator
– Michael Smith, Board Advisor, Airline Information

Panellists
….to be announced

5:00pm – 7:00pm

1200px-Avis_Budget_Group_logo.svg
Networking Reception with Fireside Chat:  Will the Billion Dollar Club continue?   Sponsored by Avis Budget

This session will also feature a short fireside chat and Jay Sorensen. As President of IdeaWorksCompany, Jay is a recognized global thought leader in the airline and travel industry in both Loyalty and Ancillary Revenue Generation.  He’ll be sharing his views on where the industry could be heading.

DAY TWO: Mega Event 2024
Wednesday 19 June

.

8:30am – 9:10am

Welcome Coffee & Registration

9:10am – 9:15am

Michael Smith, Board Advisor, Ai Events
Welcome Remarks from the Chairman

Michael Smith, Board Advisor, Airline Information

9:15am – 9:40am

Loyalty driven by spend?  As more programs become revenue based who benefits?

Speaker to be announced

9:40am – 10:05am

How to take your co-brand card partnership to the next level

Speaker to be announced

10:05am – 10:30am

Will Ancillary Revenue be killed by the regulators?

Speaker to be announced

10:30am – 11:00am

Coffee Break & Networking
Loyalty Partnerships Track

Track Chair
Dave Andreadakis (invited)

Ancillary Track

Track Chair
Sinead Finn, Director, Affinnity

11:00am – 11:30am

Loyalty Partnerships Track

Is technology helping loyalty or holding it back?

Speaker to be announced

Ancillary Track

Ancillary Partnerships Case Study:  Win-win-win benefits for customers and partners

Speaker to be announced

11:30am – 12:00pm

Fireside Chat: Loyalty meets Payments:  The growing trend for points & miles to be turned in to cash and for part payment for redemption has taken off as the cost of living bites.  Is it a passing fad or a growing trend?

Moderator
Michael Smith, Board Advisor, Ai Events

Panellists

….to be announced

What New Products can be added – or should be – to the Ancillary Revenue Mix?

Speaker to be announced

12:00pm – 2:00pm

Lunch & Networking

2:00pm – 2:30pm

Loyalty Partnerships Track

 Can loyalty programs really use the data they have to drive loyalty or is it just about revenues?

Speaker to be announced

Ancillary Track

Understanding the Flight Path | How to drive conversion across channels

Speaker to be announced

2:30pm – 3:00pm

Is Loyalty the key to a seamless multi channel customer experience?

Speaker to be announced

State of Airline Retailing: Results of Global Airline Retailing Survey -2024 Update

– Ann Cederhall, Consultant, LeapShift (invited)

3:00pm – 3:30pm

Fireside Chat: Additional Features and Benefits – is complexity killing loyalty?

Speaker to be announced

Cross and Upselling | How much is too much and what’s the best strategy?

Speaker to be announced

3:30pm – 4:00pm

Coffee Break & Networking

4:00pm – 5:00pm

The Famous Lions´ Den | Pitching new products and services for loyalty, ancillary and co-brands!

This is an exciting pitching contest where new Travel Tech solutions to drive engagement and new revenues are pitched for 5 minutes. Pitchers are then questioned by the Lions (judges) for an additional 5 minutes. The judges will then crown winners for Best Product.

This session is a fun way for the audience to see some of the new fintech solutions coming to market.

Ringmasters
Michael Smith, Board Advisor, Airline Information
Sinead Finn, Director, Affinnity

Judges (invited)
Máire Walsh, CEO, Belayer (Chief Lion)
David Feldman, Director – Loyalty Strategy, Radisson Hotel Group Americas (invited)
Frank Reeuwijk, Partner Marketing Manager Flying Blue, Air France/KLM (invited)

Pitching Companies
….to be announced

5:00pm – 6:00pm

Networking Session

Upcoming Events



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