Bad bots and the travel industry

Ai Editorial

1st August 2024 

How much trouble can bad bots create for a travel company? Travel companies must address the threat of bad bots because as there has been a significant increase in bad bot traffic targeting websites, mobile apps, and APIs. 

Imagine a travel company incurring $500K – $1million in monthly expenditure for API requests by their third-party vendor?

This can happen when bots scape for flight information. A sudden deviation in the look-to-book ratio also means that the illegal scraping by bots for prices and flight information can tamper business metrics and insights

Airlines have to be wary of unauthorised scraping (legality depends on factors including the jurisdiction), seat spinning, account takeover, and fraud. Bot activity can be dodgy, paving the way for identity theft and distributed denial-of-service (DDoS) campaigns.

The most complicated of bots imitate human user behaviour like mouse movements and clicks to deceive bot detection.

Bad bots interact with applications in a way that mimics legitimate users. Bots are now equipped with Bots-as-a-Service (BaaS (for attacks such as phishing scams, DDoS attacks etc.), high-quality proxies, ML and other tools that help them mimic human behaviour.

How to fight against bot-driven attacks, including the account takeover (ATO) attempts?

Inside the Mind of Fraudsters: How Bots Exploit Travel Logins

 

By Ritesh Gupta, Ai Events

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