Co-Brand Webinar
Co-Brand Webinar

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What Makes a Co-Brand Program Great?

Date: 16 September 2026, 10am ET
Place: Online
Delegates: 100+
Free Recording: Watch Now!
Advocate Cobrand

In this recorded webinar, Airline Information’s Co-Founder, Chris Staab, sat down with co-branded credit card expert Justin Ptacnik to discuss – What Actually Makes a Co-Brand Program Great?

Some of the key questions covered during the session include:

  • Selecting the right financial partners

  • High-impact card acquisition tactics

  • Winning employee buy-in and organizational culture

  • Pitfalls to avoid & key success metrics

  • Building a roadmap to future-proof your program

This session is ideal for those looking to launch or expand their co-branded credit card program from retailers, travel-related companies, and airlines, as well as those interested in co-branded credit cards from issuing banks, card schemes, fintechs, and loyalty providers.

Access the webinar recording below to watch the full discussion on demand.

Panelists

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Justin Ptacnik

Founder,
Advocate Cobrand Consulting

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Chris Staab

Managing Director,
Ai Events

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BIO

Justin Ptacnik is the Founding Principal of Advocate Cobrand Consulting, an advisory firm focused exclusively on cobrand credit card strategy. With 18 years of industry experience, he has launched and negotiated dozens of high‑performing cobrand programs, including some of the industry’s most recognizable brands. Justin advises issuers and merchants on program strategy, economics, and operating models across the cobrand landscape.

BIO

Chris began his career as an Airline Tariff Analyst at ATPCO over 30 years ago. Before co-founding Ai Events in 2004, he filled commercial and analytical roles at the U.S. Department of Transportation, Amtrak, and IATA. His broad industry experience spans pricing, revenue management, payments, loyalty, and co-branded credit cards. Chris is also a co-founder of the Loyalty Security Alliance.

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