Status: The most powerful and underused tool in the Loyalty Program toolbox

Elite status programs have been slow to innovate and yet they are often the number one driver of airline preference for high-value customers. Join Mark Ross-Smith and Phil Gunter to learn how to better leverage your status program to drive profitable revenue and member engagement.

Both Mark and Phil are former Heads of major airline Loyalty Programs with combined decades of Loyalty Marketing experience. They’ll be sharing some of that experience and answering audience questions during this complimentary webinar. Topics to be covered will include:

  • Quantifying Loyalty Status
  • Co-Brand Spend and Loyalty Status
  • Using Status to drive Ancillary Revenues
  • Mitigating Status Fraud
  • Status “Hacks” to Increase Customer Lifetime Value
Loyalty-Status-Co

Panelists

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Moderator

Chris Staab

,
Ai Events

Linkedin

Mark Ross-Smith

CEO,
Loyalty Status Co

Linkedin

Phil Gunter

CCO,
Loyalty Status Co

Linkedin

Date:
September 12, 9:30am ET/3:30pm CET
Register Now!

Please use a work email to register for this session. If you register and do not attend live, you’ll automatically receive the webinar recording.

Status: The most powerful and underused tool in the Loyalty Program toolbox

12/9/20249:30am EDT1 hour
Elite status programs have been slow to innovate and yet they are often the number one driver of airline preference for high-value customers. Join Mark Ross-Smith and Phil Gunter to learn how to better leverage your status program to drive profitable revenue and member engagement.

Both Mark and Phil are former Heads of major airline Loyalty Programs with combined decades of Loyalty Marketing experience. They'll be sharing some of that experience and answering audience questions during this complimentary webinar. Topics to be covered will include:

- Quantifying Loyalty Status
- Co-Brand Spend and Loyalty Status
- Using Status to drive Ancillary Revenues
- Mitigating Status Fraud
- Status "Hacks" to Increase Customer Lifetime Value

Please use a work email to register for this session. If you register and do not attend live, you'll automatically receive the webinar recording.



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