Lead Sponsor

New cxLoyalty
Date: 18 June: 2:30pm-5:30pm: Conference
5:30pm-7:30pm: Networking Reception
19 June: 9am-5pm: Conference
5:00pm-6:00pm: Networking Reception
Location: Delta Hotels Downtown Calgary, Canada
Delegates: +200
Register: Register Now Pricing: Airlines/Travel: $249 USD  / Vendors: $1199 USD (Until 17 of May)

Register now to secure your place in this event! Last year’s conference sold-out. This year’s is in the same venue and early registrations are heavy.

Media Partner
RWRDScanada-LogoLock-Black

Join the “Mega Conversation” at Mega Event 2024!

Join us in Calgary for the “Mega Conversation” at Mega Event 2024! As travellers return to the skies and our industry starts to recover, it has been loyalty programs (and especially co-branded credit card revenues), as well as ancillary income, that have kept many airlines and travel related companies afloat. There are lots of lessons to learn and that continue to be learnt from these past few turbulent years. Join Mega Event 2024 to gain the best practices and contacts to stay ahead of our rapidly changing travel market.

A few of the hot industry topics that will be presented, discussed and debated include:

  • What is AI, and who is using it effectively now?  Can it really change loyalty and ancillary strategies?
  • Big Data is (was?) meant to have revolutionised segmentation and personalisation – who is delivering in the real world?
  • What impact will regulators have on ancillary selling practices?  Will they stop the billion dollar industry with legislation?
  • Taking your co-brand program global – what are the lessons from more regulated markets?
  • Are there new ancillary products to add to your existing mix?  Our Lions’ Den product pitching competition will showcase potential new ones
  • Loyalty meets payments – as more tech companies claim to be able to turn points instantly into cash at point of sale, and more programs over points + cash is this a long term trend or just a passing fad?
  • Are Industry Initiatives like NDC and One Order positive for airlines?

Mega Event is the place to meet industry professionals looking to discover and share best practice.  To update themselves on the likes of AI and how it will (or will not) change loyalty, co-brands and ancillary merchandising.

Scroll down to see the initial conference agenda.

If you are interested in speaking, please send an email to the Event Chairman, Michael Smith by clicking here.

Sponsorships are also available and to get up-to-date details of what is available, please reach out to Airline Information’s Managing Director Christopher Staab for more details. Sponsorship options are also listed here.

On the morning of the 18th, Mega attendees will be invited to and intimate and behind the scenes tour of the aviation collections at the Calgary Aviation Museum. This will also include sitting in some of our historic aircraft! Registration coming soon!

Join your travel partners at one time and place at Mega Event!

Sponsors

Twai
Tenerity
Loyalty Status Co
Tripgift
iSeatz Logo 2023
Click To View Full Agenda

DAY ONE: Mega Event 2024
Tuesday 18 June

.

1:30pm – 2:00pm

Loyalty-Status-New-SHort
Welcome Coffee & Registration Sponsored by StatusMatch

2:00pm

Michael Smith, Board Advisor, Ai Events
Welcome Remarks from the Chairman

Michael Smith, Board Advisor, Airline Information

2:00pm – 2:40pm

Love, Loyalty, and Lots of Cash – Too good to be true and how long will it last?

Jay Sorensen, President,  IdeaWorksCompany

2:40pm – 3:05pm

Case Study:  Using AI to maximise ancillary revenue

Eduardo Rivas, Advanced Analytics Team Leader, LATAM Airlines
Joaquin Perez, Senior Data Scientist, LATAM Airlines

3:05pm – 3:30pm

What can AI deliver when it comes to the customer booking experience?

Peter Marriott, Co-founder, Dataiera.com (invited)

3:30pm – 4:00pm

Coffee Break & Networking

4:00pm – 5:00pm

Panel Discussion:  Will industry initiatives like NDC and One Order make any difference to ancillary merchandising strategies?

Moderator
– Michael Smith, Board Advisor, Airline Information

Panellists
– Marc Rosenberg, President, Strataconnex (invited)

….others to be announced

5:00pm – 7:00pm

Networking Reception with Fireside Chat:  Will the Billion Dollar Club continue?

This session will also feature a short fireside chat and Jay Sorensen. As President of IdeaWorksCompany, Jay is a recognized global thought leader in the airline and travel industry in both Loyalty and Ancillary Revenue Generation.  He’ll be sharing his views on where the industry could be heading.

DAY TWO: Mega Event 2024
Wednesday 19 June

.

8:30am – 9:10am

Welcome Coffee & Registration

9:10am – 9:15am

Michael Smith, Board Advisor, Ai Events
Welcome Remarks from the Chairman

Michael Smith, Board Advisor, Airline Information

9:15am – 9:40am

Loyalty driven by spend?  As more programs become revenue based who benefits?

Bob Daly, SVP Head of Co-Branded Reward Cards, US Bank (invited)
Charles Christianson, Chief Revenue Officer, cxLoyalty in coversation with
Jay Sorensen, President,  IdeaWorksCompany

9:40am – 10:05am

How a neobank/fintech is helping take co-brand card partnership to the next level

Jeff Adamson, Co-founder, Neo Financial

10:05am – 10:30am

Case Study:  How the Redemption booking platform is key to Ancillary Revenue and loyalty

– Kenneth Purcell, Founder and CEO, iSeatz

10:30am – 11:00am

Coffee Break & Networking
Loyalty Partnerships Track

Track Chair
Kevin Crowe, Founder, GiveAMile

Ancillary Track

Track Chair
Sinead Finn, Director, Affinnity

11:00am – 11:30am

Loyalty Partnerships Track

Is technology helping loyalty or holding it back?

Speaker to be announced

Ancillary Track

Ancillary Partnerships Case Study:  Win-win-win benefits for customers and partners

Speaker to be announced

11:30am – 12:00pm

Fireside Chat: Loyalty meets Payments:  The growing trend for points & miles to be turned in to cash and for part payment for redemption has taken off as the cost of living bites.  Is it a passing fad or a growing trend?

Moderator
Michael Smith, Board Advisor, Ai Events

Panellists

Niduk D’Souza, EVP, PassEntry | How to use Apple/Google Wallet as a new loyalty payment channel
Mustafa Ozalicin, Consultant, Loylogic | Turning loyalty points in to cash at Point of Sale (invited)

What New Products can be added – or should be – to the Ancillary Revenue Mix?

Iñaki Úriz, CEO, Caravelo and Airline Client (invited)

12:00pm – 2:00pm

Lunch & Networking

2:00pm – 2:30pm

Loyalty Partnerships Track

 Can loyalty programs really use the data they have to drive loyalty or is it just about revenues?

Patrick Sojka, Founder, FFB Group

Ancillary Track

Understanding the Flight Path | How to drive conversion across channels

Speaker to be announced

2:30pm – 3:00pm

The Rise and Fall of 123Milhas:  Loyalty lessons from the fall of the largest online retailer of airline tickets in Brazil

Ryan Calder, Assistant Professor, Johns Hopkins University

How Buy Now Pay Later Can Take Your Ancillary & Revenue Management To A Higher Level

– Ian Citulsky, Partnerships Executive, Uplift and Airline Client (invited)

3:00pm – 3:30pm

Using Points for more than just flights and nights:  Issues & challenges for turning points to cash

Len Covello, CTO, Engage People (invited)

Cross and Upselling | How much is too much and what’s the best strategy?

Speaker to be announced

3:30pm – 4:00pm

Coffee Break & Networking

4:00pm – 5:00pm

The Famous Lions´ Den | Pitching new products and services for loyalty, ancillary and co-brands!

This is an exciting pitching contest where new Travel Tech solutions to drive engagement and new revenues are pitched for 5 minutes. Pitchers are then questioned by the Lions (judges) for an additional 5 minutes. The judges will then crown winners for Best Product.

This session is a fun way for the audience to see some of the new fintech solutions coming to market.

Ringmasters
Michael Smith, Board Advisor, Airline Information
Sinead Finn, Director, Affinnity

Judges (invited)
Máire Walsh, CEO, Belayer (Chief Lion)
Samuel Williams, Senior Manager Customer Loyalty, Sun Country Airlines
David Feldman, Director – Loyalty Strategy, Radisson Hotel Group Americas (invited)
Frank Reeuwijk, Partner Marketing Manager Flying Blue, Air France/KLM (invited)

Pitching Companies
TWIA
Cardguru
GiveAMile

Just one slot left to pitch!

5:00pm – 6:00pm

Networking Session

Upcoming Events



Share